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On June 1 and 2, the Spotlight Tech 2024 event took place in Tbilisi. Over the course of two days, attendees listened to thematic presentations from interesting speakers and were energized with new ideas. In addition to inspiring talks, Spotlight Tech also featured three additional stages: workshops, How I Built This, and Career Insights. Each of these platforms focused on successful case studies, career advice, and development.
The main theme of the event was "lessons," and we decided to share our own lesson on digital transformation from ACT, discussing the challenges along the way and how we turned those challenges into opportunities. ACT's management consultant, Saba Khergiani, presented our unique DIGITAL WHEEL© methodology for diagnosing organizational digital readiness, which serves as a guide for companies looking to assess and enhance their digital capabilities. The model's goal is to analyze the current state of digital readiness, identify areas for improvement, and support strategic decisions for sustainable digital transformation.
ACT's mission is to provide clients with the power of positive change through knowledge, ideas, and inspiration. This mission is fully aligned with Spotlight Tech's goal of creating a powerful ecosystem for marketing and technology and reflects our vision of advancing progress through knowledge sharing. By supporting this event, we aim to foster an environment where innovation and collaboration thrive, giving stakeholders the opportunity to implement transformational changes in their fields.
Since 2013, Spotlight has formed a marketing platform and become an event that brings together industry professionals. It is a space where hundreds of industry representatives share knowledge and experience. Spotlight Tech is a continuation of this series of traditional events, first held in 2018 and dedicated to technology.
