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International Business

03.08.2020 1 Min Read
International Business

Nationalism and protectionism are on the rise, and growth rates in emerging markets are diverging. But international business is far from flatlining: globalization’s essential rules are being redefined—and its pace is accelerating.

Even as the world becomes more decentralized politically and physically, customers, devices, services, processes, and businesses continue to integrate digitally. The simultaneous rise of economic nationalism and of digital integration is redefining the international business landscape that has shaped our understanding of globalization. ACT helps companies adapt their products, approaches, and business models to the new global reality.

Companies must take a more nuanced approach to identifying and creating growth opportunities. They must navigate an increasingly fragmented and volatile global economy.

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